Evaluation of psychological influences of colour, lighting and form in office buildings for enhancing productivity

Zahra Poursafar, K. V. Sriram, Lewlyn L.R. Rodrigues, Nandineni Rama Devi

Research output: Contribution to journalArticle

Abstract

Environmental psychology dwells into to the insights of how people interact with building and spaces around them. This subject has been of interest of psychologists and architects alike. Comfortable work environment is the basic requirement for enhancing productivity. A good architecture provides quality of work space. Vibrant offices have psychological impact on people. This research establishes a link between two important domains of the study; Psychology and Architecture that contributes to Productivity. Architects play a key role in designing ambiences that influence minds. Architects’ Offices employ creative minds hence it is imperative that their offices are designed to suit their mind-set. The relationship between Psychological contents, particularly Personality types and Architecture-especially colour, lighting and form of the furniture in the Architect's offices that influences productivity and employee motivation to work is studied in this research. The data collected based on representative sampling techniques and data analysis was through Structural Equation Modelling (SEM) using SmartPLS approach to analyse the interrelationships between the variables involved in the study. The result revealed there is a significant relationship between Psychology and Architecture which affected the Productivity of the organization.

Original languageEnglish
Pages (from-to)154-160
Number of pages7
JournalQuality - Access to Success
Volume20
Issue number168
Publication statusPublished - 01-02-2019

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All Science Journal Classification (ASJC) codes

  • Management Information Systems
  • Business and International Management
  • Strategy and Management

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